CRM for betting & casino operators
Generic CRM tools rarely fit gaming data. Betsgate Gaming CRM understands bets, deposits, bonuses and play behaviour – and turns them into actionable segments for marketing and retention.
- 360° player profile with betting and casino history
- Segmentation by handle, sport, channel and risk
- Automated trigger campaigns (churn, VIP, reactivation)
- Bonus and free bet assignment from the CRM
- Export interfaces for BI and reporting
Campaigns & communication
The right message at the right time. Connect email providers, SMS gateways and in-app messaging. Plan, test and measure campaigns by conversion.
- Integration with common email marketing providers
- Templates for welcome, birthday and event promos
- A/B tests for subject, offer and channel
- Opt-in/opt-out and GDPR-compliant list management
- Multilingual campaigns for international brands
RETAIN PLAYERS
GROW REVENUE
Loyalty programmes, VIP tiers and personalised offers – directly connected to your sportsbook and casino platform.
Online solutions
Loyalty & VIP management
Reward active players automatically and identify high-value customers early. VIP managers get all relevant KPIs at a glance.
- Points, tier and cashback programmes
- VIP assignment by handle and behaviour
- Personal limits and exclusive promotions
- Responsible gaming prompts integrated in workflows